Value based pricing is the easiest to get wrong.
Market based pricing is safer because even if your competitors are under or over pricing themselves, you can consciously decide how you want to be positioned.
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I’ve noticed that many marketing teams in web3 have content calendars but don’t have a buyers journey mapped out.
What is a buyer’s journey?
A buyer journey is a visual guide that maps your customer’s experience with your product.
This unlocks key insights for founding teams:
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New SEO article: How to use Python + Compression Ratios to identify low quality content.
Running this script will calculate a page’s “compressibility”:
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Steve Jobs once said:
“The most powerful person in the world is the storyteller.”
But most people don’t know how to tell a good story.
13 storytelling techniques to make you unstoppable in business and life:
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