Rule of thumb for product communication: avoid use comparative descriptors.
“faster, better, more, easier, simpler, etc.” are for the most part, banned from our product messaging (I’m sure some instances manage to sneak in)
Instead, describe capabilities and benefits
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had the idea while falling asleep, made it & went back to sleep, can’t really remember how long it took me tbh
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Steve Jobs once said:
“The most powerful person in the world is the storyteller.”
But most people don’t know how to tell a good story.
13 storytelling techniques to make you unstoppable in business and life:
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Lived to see the day: GPT4-level LLM runs on my Mac (~9 tok / sec, Mac M2 max 32 gb +
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A marketing and design agency in the NYC area. Focused on end-to-end design from web design, to specialized SEO to marketing collateral.
